On October, 19th we had UX Strikes Again Morning@Lohika. The speakers were Slava Shestopalov and Yuliia Podliesnova.
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A Design manager at ELEKS, ex-designer at EPAM, a journalist by education. Slava works on all the stages of product and service design and curates design sales in German-speaking and Nordic countries. Writes a blog on design, has publications in Smashing Magazine. Slava’s top articles are translated into Chinese, Japanese, and Ukrainian. Speaker of the conference Krupa 2018 and mentor at Projector School; guest trainer at ESB Business School of Reutlingen University (Germany); one of the mentors of a design course at Ukrainian Catholic University.
Topic: Design sales
Slava told us about such aspects of design and sales processes:
- Sales process in IT.
- Design services. Discovery.
- Presale process and the role of a designer.
- Onsite sales workshops.
Senior Experience Designer at Eleks.
An Experience Designer with 8+ year of professional practice
Topic: UX Mapping Methods
Yulia told us about the pros and cons to using empathy map, customer journey maps, experience maps, and service blueprints